Permanent Makeup

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Licensed by the Florida Department Of Health


We are the Tampa Bay area’s specialists in permanent makeup, completing hundreds of applications. Whether you’re interested in sculpting your brows, lining your lips, adding full lip color, or needing eyeliner, you will love the results. We have a Licensed Nurse and Cosmetologist with over 20 years of experience on staff. She will help you choose the right color and will apply topical anesthetics to minimize discomfort. If you’re looking to free yourself from daily make-up application or simply wishing to enhance your appearance, then you’re a perfect candidate for permanent makeup.

Brows  $400 NOW $199
Eyes—Upper OR Lower $400 NOW $159
Eyes—Upper AND Lower $550 NOW $199
Full Lip Color $550 NOW $250
Lip Liner – $400 NOW $159
Blended Lip – $400 NOW $189
Areola/Camouflaging by quote

Basic Touch Ups (within 18 months) starting  $125

***NOTE: A 48-Hour Cancellation Notice is required for Permanent Make-Up Services or client is subject to charges.


1. What is permanent makeup?

Permanent cosmetics is a safe and natural-looking alternative to the expense and daily routine of applying makeup upon waking in the morning and often times throughout the day. It is a state-of-the-art technique of permanently applying makeup via intradermal micropigmentation / cosmetic tattooing. Properly applied by an experienced technician, permanent makeup will be more natural and realistic in appearance as compared to conventional cosmetics.

2. Is it safe?

YES – Elizabeth Graham former nurse, CCE and a licensed cosmetologist is a trained professional in the medical field. She utilizes a 100% single-use, disposable system for each procedure. Her methods of permanent cosmetic application are controlled, gentle and safe as she is also a Board-Certified Instructor for the Society of Permanent Cosmetic Professionals.

3. Does it hurt?

Very little, if any, discomfort is experienced during the procedure. In fact, the great majority of her clients describe the sensation as a “tickling” feeling. The anesthesia Elizabeth uses is of a superior grade and is extremely effective.

4. Will it look “natural”?

YES — It will look more natural than your own conventional make-up. Unless you tell somebody you’ve had it applied, they’ll never know. Elizabeth uses “natural-looking” hair strokes for brows, with natural age-defying shapes. Elizabeth has been a makeup/makeover artist for over 20 years and specializes in “natural-looking” makeup. Elizabeth’s artist’s eye will capture or create the natural beauty of her client.

Her rich and creamy pigments create the most natural shades. Several different methods of permanent cosmetic application are often used during your procedure in order to provide you with the most beautiful results. You can choose between a very dramatic look or one that is soft, powdery and subtle, including the popularly sought-after “smudgy” look for eyeliner.

5. What is the healing period like?

Most of her clients are immediately able to return to work or their other daily activities immediately following their procedure without any embarrassment or discomfort. Her exclusive-blend of superior-strength anesthesia prevents unsightly swelling and bleeding while providing a rapid, healing period for her clients.

For approximately 5-7 days following the procedure, you will need to apply a thin film of ointment to the procedure site. During this healing period, you will notice the color soften into your skin.

6. How many applications are needed?

Generally, two applications are needed in order to achieve full satisfaction with your desired look. However, many of her clients are fully satisfied with just one application. If a second application is desired, it is scheduled approximately 6 weeks after the initial procedure and the cost will be reduced.

7. Often, I have great difficulty applying my eyeliner. It usually ends up too thick or it ends up uneven. How will the permanent eyeliner look?

Truthfully, it will look sensational. A very conservative approach is used for those who are unsure of width or color. The second application may be used as an opportunity to add more fullness or color, if desired. Permanent make-up can be applied very evenly, precisely and smoothly.

8. How long does a procedure take?

Including the consultation, paperwork, and numbing time, the average length of time for one procedure is approximately 1 to 1-1/2 hours.

9. May I choose my own colors?

Definitely. Colors and shades are custom-blended to match your favorite pencils. However, should you later decide upon a different color, she can either lighten, darken, or even the change the color at that time. As an expert in the field, a different color choice may be recommended, based on a personal color analysis. Although the final color choice is yours, she strongly recommends natural shades. With each procedure, only fresh and safe ingredients are used. Their rich and creamy pigments are of the highest quality and have an excellent reputation because they look so natural.

10. I’m allergic to most makeup, especially eye makeup. Will permanent makeup be safe for me?

Absolutely. Many women choose permanent eyeliner as the solution to their sensitive eyes. Say “good-bye” to watery, runny eyes and smeary makeup forever!

11. How long does permanent makeup last?

Permanent cosmetics are permanent in that you will always have a permanent marking on your skin. However, over time, you will notice a gradual softening of color occurring each year. Many women feel that this is advantageous, as they feel that their permanent makeup will age with them.

“Color enhancements” are recommended for those who wish to keep their permanent makeup looking as fresh as possible. Generally, every 1-1/2 to 2 years or so, depending on color, individual body chemistry, and lifestyle especially with the sun here in Florida. Pricing on color enhancements are greatly reduced, and individually assessed.

12. Why does permanent makeup fade and body tattoos don’t?

First of all, permanent cosmetics are a form of cosmetic tattooing and should be thought of as being “permanent”, the same as one thinks about traditional tattoos on the body. Traditional body tattoos do fade, however, generally at a slower rate due to several different factors. For instance, body art is generally covered up with clothing most of the year and is not excessively exposed to the UV rays which fade cosmetic tattoos on the face. Also, the skin on the body is much more dense as compared to facial skin, which is much thinner and again, influencing the degree of color retention. Listed are some other factors which cause permanent makeup to fade: body chemistry; cellular turnover – rejuvenation, etc. ; anti-aging products applied directly over the permanent makeup; choice of color applied (i.e., lighter colors will fade quicker than darker colors); and exposure to sunlight (hence the suggestion of wearing an SPF over your permanent makeup); and also, the technician’s choice of pigment(s) used, as well as her experience in applying permanent makeup.

13. I have already had permanent makeup done in the past and it didn’t work on me, why?

Again, this is another reason why it is important to take the time and thoroughly investigate your choice of permanent makeup technicians before “settling” on someone based on geographical convenience or pricing. The technician’s experience is key as she must understand and practice proper techniques necessary for pigment retention. Also, find out if your technician “specializes” in permanent makeup…or is this a “sideline” job for her? As in most things, the more experience, the better. Go to a “specialist”.

14. Can I base my decision for choosing a permanent makeup technician from pictures on her website and/or her personal portfolio of before/after pictures?

Very unfortunately, Elizabeth continually discovers her personal property (before/after photographs from her website) on other permanent makeup technicians websites while they falsely advertise to the public that Elizabeth photographs are their own. In fact, this illegal behavior is becoming an ongoing problem and the Society of Permanent Cosmetic Professionals has recently written an article entitled, “Plagiarism: A Growing Problem in Permanent Cosmetics”, by Liza Sims, CPCP, Fall, 2008.

15. I have already had permanent makeup done and I am unhappy with the results, what can be done now?

Feel free to contact Elizabeth for a complimentary consultation and expert advice.

16. Are you concerned about permanent makeup and MRI’s?

Please visit www.MRIsafety.com.

17. For more information on permanent makeup, please visit the following links:

WebMD and Wikipedia

We also offer training for other permanent make-up artists – Ask about our Permanent Make-up Classes!